Leo Wright Fitness Cards
At-home fitness instructional postcards, handed out during Healthfirst Fitness Ambassador in-person appearances.
Art: A. Cruz
Betsy M. Narváez
Bilingual Writer, Translator, and Creative Professional
6th November 2016
Haier E-newsletter
Issue 1 of Haier's e-mail marketing newsletter.
Art: A. Sferlazza
6th November 2016
Haier's "Perfect Partner"
A series of Haier laundry point-of-sale pieces, highlighting product features and lifestyle benefits.
Art: M. Parrales
6th November 2016
How to Say Haier - YouTube
Upon realizing that many consumers just can't figure out how to pronounce our name, the Branding & Creative team at Haier takes to the streets to correct some misconceptions with the help of a few friendly New Yorkers.
Concept and Scripting: Betsy Narvaez and Juan Benet
6th November 2016
Arthitis Programs White Paper
White paper detailing Healthfirst's work with the Arthritis Foundation.
Art: J. Diaz-Portalatin
6th November 2016
Healthfirst HealthHints
One in a series of member education pieces featuring tips on how to manage various conditions and live a healthy lifestyle.
6th November 2016
NBA ALL STARS AD
Full-page print ad in USA Today for Haier's television line and the Haier Shooting Stars event during NBA All-Star weekend.
Art: F. Lau
Corporate Social Responsibility •
2nd November 2016
Haier: Corporate Social Responsibility
Booklet overview of Haier's corporate social responsibility platform, Smarter Life Better Planet.
3rd November 2016
Haier Means Posters
Series of employee-facing brand messaging posters.
Art: J. Benet
2nd November 2016
Ultra-slim Soundbar Ad
Print ad for Haier's ultra-slim soundbar in TWICE magazine.
Art: F. Lau
2nd November 2016
Haier 2013 Corporate Brochure
Company brochure focusing on Haier's global reach and emerging position as a brand that provides complete home solutions.
Art: A. Sferlazza
6th November 2016
Americas Society Fall 2008 Brochure
Inside page of brochure announcing the Fall 2008 line-up of cultural programming at Americas Society.
